Rooted in Real – Women in IP Redefining the Narrative

 

Female leadership and intergenerational talent in Intellectual Property

 

PONS IP celebrates on April 16th in the Fundación PONS the event "Rooted in Real"This initiative of the AIPLA seeks to connect generations of women leaders in Intellectual Property to promote professional development and global collaboration in the sector.

 

The global industrial and intellectual property consultancy PONS IP has announced its support for the international initiative “Rooted in Real – Women in IP Redefining the Narrative”This movement, originally promoted by the American Intellectual Property Law Association (AIPLA), has as its central objective to highlight the trajectory of women in the legal and technical field of IP (Intellectual Property).

 

The meeting scheduled in España will focus on strength of intergenerationalThe event aims to explore how established professionals and emerging voices in the sector coexist and enrich each other, thus boosting competitiveness and innovation in the global business.

 

A panel of top-level international experts

 

The event will feature key figures in intangible asset management and legal strategy. The opening remarks will be delivered by Isabel Cortés, Director of Institutional Relations and Projects of PONS IP, followed by a presentation by Eugenia Navarro, Partner of LOIS and professor in Esade, who will contribute his vision on the AI & Tech and modern legal operations.

 

Subsequently, the panel discussion "Generations in Motion" It will integrate different market perspectives, featuring executives from multinational corporations and consulting specialists. The key details of the event and its participants are outlined below:

 

Concept Event Details
Event Rooted in Real – Women in IP
Date and Time April 16th at 12:30 AM
Location Fundación PONS
Organiser PONS IP
Participating Companies Netflix, Nordex Group, Esade, LOIS, Somospampam

 

Agenda and global connection in real time

 

The day has been structured to promote networking and the exchange of technical and legal knowledge. After the discussion sessions, the event will culminate with a live international connection with the AIPLAallowing attendees in Madrid Tune in with other nodes of the initiative that are being held simultaneously in various capitals around the world.

 

12:30 PM. ACCREDITATIONS. 


12:45h. WELCOME. 
Isabel Cortés. Director of Institutional Relations and Projects. PONS IP.


12:50h. THE INTERGENERATIONAL STRENGTH IN IP: PERSPECTIVE, VISION AND PURPOSE.
Eugenia Navarro. Partner at LOIS and Professor of Strategy, Legal Marketing, Legaltech and Operations at Esade.


13:05h. GENERATIONS IN MOTION.
Teresa Arlabán Gabeiras.
Vice President of Industrial and Intellectual Property and Processes. Nordex Group.
Sara López LLuva. MACC Legal Counsel (Marketing, Ads, Comms & CP) NETFLIX. Foundress. We are pampam. 
Isabel Cortés Martínez. Director of Institutional Relations and Projects. PONS IP.
Carlota Sánchez-Céspedes.
Industrial and Intellectual Property Consultant. PONS IP.

Moderator: Eugenia Navarro. Partner at LOIS and Professor of Strategy, Legal Marketing, Legaltech and Operations at Esade.


13:55h. QUESTIONS.


14:00h. INTERNATIONAL CONNECTION WITH AIPLA.
Live global connection with all participants of the global event “Rooted in Real – Women in IP Redefining the Narrative”.


14:10h. CLOSING AND NETWORKING COCKTAIL.

 

This dialogue between generations reflects not only the evolution of the sector of industrial and intellectual propertybut also its potential for human and professional development in an economic environment increasingly dependent on the protection of knowledge.

 

Key points and frequently asked questions about Rooted in Real

 

What is the Rooted in Real initiative?

It is a global movement promoted by the American Intellectual Property Law Association (AIPLA) that seeks to redefine the narrative of women in the Intellectual Propertyhighlighting its impact on the legal and business sector.

 

What is the objective of the meeting organized by PONS IP?

The main objective is to generate an intergenerational dialogue to show how established professionals and new voices in the sector coexist and enrich each other. industrial property.

 

Which companies and institutions are participating in the event?

The event features representatives from leading organizations such as Netflix, Nordex Group, the business school Esade and the legal consultant LOIS, in addition to the own PONS IP.

 

Registration:

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