SanLucar, internationally recognized for its quality in fruits and vegetables, returns to Fruit Logistics, one of the most important events of the food industryThis year, the company will present its innovations in a double exhibition space located in Hall 27 – Stand D51 and D60 of the Berlin trade fair grounds.
Armin Rehberg, CEO of SanLucar, highlights the importance of the event: “Fruit Logistica is an unmissable event in our calendar. The Berlin show is an excellent opportunity to present SanLucar as one of the world’s leading premium fruit and vegetable brands. For us, coming to Berlin is like coming home. We look forward to inspiring visitors with our innovations and concepts again.”.
Among the novelties that will be presented this year are premium blueberries “Blue Wonder”, packaged in sustainable packaging Nature bowl and accompanied by a special edition with The Smurfs. These characters will also be present in milkshakes and decorative blueberry plants.
The SanLucar showroom promises to surprise again with bets such as the pineapple machine “Waste reduction”, capable of cutting a whole pineapple into cubes while preserving the maximum amount of fruit. In addition, the new “Duo pack”. Rehberg adds: “Our showroom is designed as a source of inspiration for our clients to turn their fruit and vegetable sections into a real market”.
The company will also launch its campaign with the world leader in animal figurines Schleich, as well as new exotic products such as mini bananas and passion fruit. A special focus will be given to the new potato concept for air fryers or microwaves. SanLucar will also break new ground with its Natura Pura olive oil and its range of domestic plants and aromatic herbs.
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