The Cordoba-based firm Suvelia!, a global brand of SinVello!, will begin its expansion in Francia during the 2026 fiscal year to export its diode laser hair removal model premium at affordable prices, after consolidating a network of more than 200 centers in southern Europe.
Internationalization strategy: The leap into the French market
The business group led by the businessman Salvador Raya has defined Francia as the next strategic objective within its global growth plan. After a 2025 marked by strengthening its presence in Spain and its successful implementation in Portugal e Italy, the flag Suvelia! It is preparing to address a market characterized by its high culture of consumption in professional aesthetics.
Explains Salvador RayaThe group's CEO said: "France represents a natural step in our international roadmap. It's a demanding market, with an informed customer base and a high regard for service quality, where we believe our model can be a great fit." The company's management is already working on the operational and commercial adaptation necessary to meet the specific requirements of the French environment.
Operational milestones and digital transformation
The chain's growth is based on a solid operational maturity and a highly structured franchise model. Over the past year, the company has not only increased the number of openings but has also transformed its technological infrastructure to optimize the customer experience.
Among the group's most notable achievements in 2025 are:
- Development of tools for Artificial Intelligence applied to customer service, highlighting its specialized virtual assistant.
- Evolution of its digital platform towards a focus ecommerce, positioning themselves as pioneers in the diode laser hair removal sector.
- Consolidation of continuing education protocols to ensure a homogeneous experience throughout the international network.
Activity report and projections for 2026
The company was founded in Cordoba In 2018, it built a network that now serves more than 180.000 customers. Year-end figures reflect the scale of its current structure:
| Business Indicator | Key Figures (End 2025) |
|---|---|
| Total operating centers | More than |
| Active markets | España, Portugal e Italia |
| Customer volume | 180.000 |
| Jobs created | More than |
| Next market (2026) | Francia |
Looking ahead to the next fiscal year, the objectives of SinVello! y Suvelia! They are focusing on further digitalization and strengthening the support structure for franchisees. "The model works, it's replicable, and by 2025 we have confirmed that it adapts to different environments," he concludes. Raya.
Key points and frequently asked questions about Suvelia's expansion!
What motivates Suvelia!'s entry into the French market?
The decision is based on the size of the market, its maturity in the professional aesthetics sector, and the growth potential for standardized business models that offer high quality at competitive prices.
What is the current volume of the SinVello! network?
The firm currently has a network of 200 centers distributed across its current markets, managing a database of more than 180.000 clients and generating 450 direct jobs.
What role does technology play in your business model?
The group is committed to innovation through the use of Artificial Intelligence for customer service and an online sales platform (ecommerce) that is a benchmark in the laser hair removal sector.





