Tecnocom and Comerzzia sign a partnership agreement to offer consumers a unique shopping experience in Spain and Latin America

They formalize a strategic alliance

With this agreement, Tecnocom reinforces its position in the Retail sector by offering a solution that optimizes the competitiveness of retailers and increases the engagement of their customers. While Comerzzia reinforces its brand presence in the Ibero-American market.

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Tecnocom and comerzzia have formalized a strategic alliance which incorporates the omnichannel sales platform for retail companies, comezzia, to the portfolio of Technocom.

 

With this agreement, Tecnocom reinforces its position in the Retail sector by offering a solution that optimizes the competitiveness of retailers and increases the engagement of their customers. While comezzia reinforces its brand presence in the Ibero-American market.

 

Featured as a solution Point of sale representative in the context of digital transformation in the retail sector, by the technology consulting firm Gartner ResearchComerzzia is a modular platform for comprehensive store management that allows the most competitive retailers to optimize their customers' purchasing experience through interaction through multiple sales channels, providing consistency and high quality service. which generates greater satisfaction and increased sales.

 

 

Together, comerzzia and Tecnocom offer a solution aligned to the real needs of retail: digital transformation of the business through the integration of technologies in Mobility, Cloud, Big Data, Analytics and IoT, and a unified customer experience

 

 

César Moro González, Director of the Industry & Consumer division of Tecnocom, states that the Industry and Consumer sector is immersed in a profound renewal of technology and its processes, and is moving inexorably towards the digitalization of its business, for this reason “The recognition and positioning of comezzia as an innovative and competitive retail solution that integrates mobility, IoT, Analytics and Big Data, allows us to offer a tool to our clients aligned with the most disruptive trends in the sector. This partnership also represents a continuous commitment to specialization and innovation on the part of Tecnocom.”

 

Meanwhile Javier Rubio, President of comerzzia, states that “This alliance allows us to strengthen the presence of our brand through Tecnocom in Spain, Portugal and Latin America, offering the retailer a unified commerce platform that can be integrated with its ERP or other solutions.” Adding that, “As a unified omnichannel platform for retail companies, but also as a customer engagement tool, comerzzia is continuously developing technological development to make the technological transformation of retailers a reality with the least effort and with positive economic results.”

 

Together, comerzzia and Tecnocom offer a solution aligned to the real needs of retail: digital transformation of the business through the integration of technologies in Mobility, Cloud, Big Data, Analytics and IoT, and a unified customer experience for greater engagement, through an agile and flexible architecture that allows the retailer to achieve its objectives as quickly as possible, optimizing operational and investment costs, adapting to the evolution trends of information technology. information.