Wunderloop participates in the 1st Interactive Advertising Festival in Spain organized by IAB

In addition to sponsoring the event, Wunderloop is nominated for the Best Emerging Interactive Project on the Internet award.

Wunderloop, a market-leading company in services behavioral targeting For advertising, content and e-commerce, announces its participation as one of the sponsors of the 1st Interactive Advertising Festival, "Inspirational Station". The festival, which will be held on November 14 and 15 at the IMAX in Madrid, is organized by IAB Spain (Interactive Advertising Bureau).

Furthermore, Wunderloop is a candidate for the awards that will be presented at the same festival. Specifically, the company is nominated for the Best Emerging Interactive Internet Project award, thanks to its advertising proposal based on Behavioral targetingThanks to its technology, which allows real-time and completely anonymous tracking of internet user behavior (pages viewed, clicks made, purchases, etc.), advertisers and website publishers can react in real time to detected user preferences, providing them with advertising, content, or product offers that are more closely aligned with their interests.

In the words of Dominique Loumaye, CEO of Wunderloop Spain, "It is a pleasure for us to participate in and support this initiative, which seeks to boost the interactive advertising industry in Spain. We are confident that the festival will be a great success, given its strong support and the excellent state of the Spanish market.".

A much-anticipated birth in the sector

According to the study presented yesterday by IAB SpainThe volume of advertising investment in interactive media in Spain during the first half of 2007 was €220,30 million. This figure represents a growth of 74.50% compared to the same period of the previous year.

The sector's excellent health is one of the reasons why IAB Spain, a leading organization in interactive advertising and marketing in Spain, has created Inspirational Station, I interactive advertising festival of Spain.

The festival was created to foster and promote the interactive advertising industry, introduce interactive media to professionals, and serve as a meeting point for the sector. The festival will take place at the IMAX theater in Madrid, but transformed into a bus station. On November 14th and 15th, conferences and various workshops will be held both at the station and on buses.

Any questions about this news?

Talk to Coexia, the AI ​​of the foreign trade

Enter Make another general inquiry

International business service providers

Finance

BANK

ABANCA positions itself as a key financial institution for the business sector, offering…read more...

Suggested services:

• Business Accounts
• Collection Solutions
• Electronic banking

Finance

codes

Cofides is an entity specializing in offering customized financing solutions for internationalization…read more...

Suggested services:

• Support for PLD Space, a leader in the aerospace sector
• Collaboration with Sacyr on two strategic projects
• Funding for the consulting firm Optare Solutions to

Finance

Cajamar

Cajamar Caja Rural, an entity belonging to the Cajamar Cooperative Group, positions itself as a provider…read more...

Suggested services:

• Accounts for businesses and freelancers, designed for
• POS (Point of Sale Terminal), offering a solution
• Financing solutions, such as those intended for